Changing direction in your career doesn’t mean starting from scratch. Here’s how to pivot successfully.
Step 1: Identify Your New Focus
Options include:
- Sports rehabilitation
- Prenatal/postnatal
- Pediatric
- Functional neurology
Step 2: Get Certified
Look for CE programs or specialty certifications to deepen your skills.
Step 3: Rebrand Your Resume & Online Presence
Update:
- Website or ChiroJobs profile
- LinkedIn bio
- Social media and business cards
Step 4: Start Marketing to Your New Audience
Speak directly to your target patients in your messaging and outreach.